Benefits of Telemarketing
Tips From Successful Telemarketers
The Telephone Sales Presentation
Sales Presentation Tips
Getting Past the Screeners and Gatekeepers
Leaving Messages
When Telemarketing is a Component of an Overall Sales Strategy

Your marketing strategy may call for selling some or all of your products and services over the telephone. Telephone sales, or telemarketing, is a widespread, efficient and effective method for making contact with prospects and closing sales. Telemarketing is also an effective method for selling new or additional products and services to existing customers. more…

As an entrepreneur you’re constantly seeking sales leads and ways to create awareness of your company. One of the methods many small business owners find useful is to attend trade fairs sponsored by organizations that support minority and women-owned businesses. These trade fairs offer the opportunity for companies that have programs for buying products and services from minority and women-owned businesses with those individuals that offer the products and services you!

Your goal for attending a trade fair is to establish and maintain relationships. Deals are rarely made and sealed at a trade show. Instead, trade fairs serve as a place to “meet and greet.” more…

The first ever Canada/U.S.A. Businesswomen’s Trade Summit will take place in Toronto in May 1999. SBA Administrator Aída Alvarez and Secretary of Commerce William Daley will lead a delegation of U.S. women exporters to this important conference. This will be the highest-profile event for Canadian and U.S. businesswomen ever held. more…

If we could, at this time, shrink the Earth’s population to a village of 100 people, it would look something like this:

There would be 57 Asians, 21 Europeans, 14 North and South Americans, and 8 Africans. Seventy people would be non-white; 30 white. Seventy would be non-Christian; 30 Christian. Fifty percent of the entire world’s population would be in the hands of six people. All six would be citizens of the United States. Seventy of the hundred would be unable to read. Fifty would suffer from malnutrition. Sixty would live in substandard housing. And only one would have a college education. more…

General Information about the North American Free Trade Agreement (NAFTA)

The NAFTA treaty promises to be the backbone of an eventual hemispheric trade encompassing all of North, Central, and South America into the world’s largest free-trade zone. Understanding the NAFTA treaty and its implications for business is a must for the “American” business person of the 1990’s.
Excerpt from “The Thunderbird Guide”

Top 40 - Industries that will benefit from NAFTA

Are you on this list? Forty industries, ranked by the U.S. Department of Commerce as having the best prospects for export growth, have currently been identified for rapid integration into the free market agreement through reduction of tariffs and trade regulations. Many of these industries also have significant EDI (electronic data interchange) usage, marked *. The forty industries include:  more…